Pop Omnivore visited the Small Press Expo (SPX) in Bethesda, Maryland, looking for environmentally minded comics?and the chance to get some books signed by indie-comic luminaries. Both ventures were successful.
The SPX began in 1994 as a reaction to the spandex-and-cape comic industry, which holds gala conventions to display the latest in mainstream superhero comics, movies, and action-figure technology.
SPX gives artists that aren?t publishing for Marvel, DC, or Image their own space in the comic universe. These alternative books feature offbeat superheroes, iconic everymen, and even a comic exclusively about poo. ?You can?t find most of this stuff in Barnes & Noble,? executive director Warren Bernard says.
Over the last 18 years, SPX has grown in size, notoriety, and economy. This year?s expo drew 5,000 attendees, 443 exhibitors, and a guest list that included the biggest names in independent comics: Daniel Clowes, Chris Ware, and the Brothers Hernandez, to name a few. Yet they?re still relatively small.
This mainstream obscurity allows artists to explore avant-garde styles as well as non-traditional business models. Publishing online with on-demand book printing simply isn?t possible for big corporations, but many of the artists at SPX do just that. They save money by marketing only to people they know will buy their comics and save paper by not printing more books than will be sold. For environmentally minded artists, this could be the future of publishing. And that environmental mindset surfaces in their comics as well ? although not in typically unpredictable fashion.
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http://newswatch.nationalgeographic.com/2012/09/28/the-world-of-eco-comics-a-hapless-manatee-self-aware-dogs-a-chain-smoking-pig/
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